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Wednesday, July 09, 2008

the elusive online price

In this global economy of immediate gratification and online shopping, I am finding it hard to believe that certain items still cannot be priced over the internet. Particularly in the construction industry, I am having a very difficult time finding online prices of standard items such as windows. What gives?

I don't feel like contacting some strange company halfway across the country just so that I can get an idea of what the windows in my new home will cost. The last thing that I need is a bunch of sales calls from someone at a window company.

It's actually pretty pathetic. While some aspects of online shopping have become easier and more streamlined, others have only gotten worse. In many cases, if you search for an item, you will get results for fake "articles" written by self-prescribed "professionals" with links to an affiliate site. Many want you to plug your personal info into a form so that they can sell your email address. Other "articles" direct you to a site that promises the exact info you are looking for, only to deliver a handful of paid advertising links.

I thought Google was supposed to be filtering the internet for relevancy. Could it be that for many of these searches, there are *no* relevant sites that aren't centered around affiliate links and paid advertising? Pretty sad...

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