payperpost takes on reviewme

PayPerPost just announced a new offering called PayPerPost direct that rivals the ReviewMe service, in that it offers advertisers the opportunity to direct contact a blogger and request a write-up for their product or service. This differs from the regular PayPerPost service in which an advertiser posts an open opportunity (with guidelines) and allows anyone with a qualified blog to write about it.

On one hand, some of the Posties have been complaining about this move, stating that it is just another move for PPP to take a cut from the direct contact revenue potential that bloggers might otherwise make for themselves. However, one can also see this as an effective escrow service, and considering that the fees for this new PPP service are much lower than comparable fees from sites like ReviewMe, I can see this becoming another viable blogging revenue stream.

They have also rolled out some additional features that should prove useful, including the option for us bloggers to temporarily "bench" an advertiser's opportunities from view if we are tired of seeing them. This should especially come in handy for us to better ignore those obnoxious advertisers that submit a dozen opps for the same product at the same time, or for the ones that make ridiculous requests like asking for 300 words posts for $5.